Since I agree with the idea that the email list is mission critical to any business who wants to leverage the power of the Internet, most of what I’ll be focusing on hangs on that.
Secondary to the email list is the website.
That’s the visible, searchable central hub to which everything else flows.
It’s said that one of the best ways of generating traffic to the website, and sign-ups to the email list, is through your blog.
Blogs allow you to become a trusted thought-leader in your industry.
Even if you’re solely a creative, it allows you to forge a deeper connection with your audience, which is at the heart of being a successful business in this day and age.
Seth Godin writes a blog post each day, and has done for many years. It’s no surprise he’s considered one of the greats of building an engaged audience.
Many other successful marketeers (for that’s what we all are, these days) suggest blogging regularly – ideally daily – as being one of the key factors of their success.
So, with that in mind, that’s what I shall do.
My “guinea pig” is How to Be Successful In Music, a new business I’ve started that kinda does what it says on the tin (well, that’s the hope!).
I’ll blog daily and make building my email list the No. 1 Priority.
I’ll report back here on that, and with other hacks and insights, in the hope that we all may learn a little more from the experience.
Questions, thoughts or comments? Share them below:
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